The content studio for tech brands.

Short and long-form video, UGC, and strategy that compounds.

Brands we've worked with

VALR logoOrderly Network logoWOOFi logoCryptoMondays Cape Town logoChain Reaction logo

Case Studies

Real results for real brands. Here's a look at some of the work we've done.

VALR logo

Africa's largest crypto exchange. Personal content campaign by our co-founder Taras.

  • 200K+ impressions
  • 10 creator videos
Orderly Network logo

Permissionless liquidity layer powering perp DEXs across chains.

  • 2M+ impressions
  • 200 videos made
WOOFi logo

Multi-chain DEX with cross-chain swaps and perps.

  • 100K+ impressions
  • 15+ videos

What we do

We help ambitious tech teams build a content engine: scripted video, UGC, and platform-native strategy that compounds into real audience growth.

Content Production

Platform native content production tailored to your product, brand or community.

Content Strategy

Hooks, formats, and platform-native scripting that stops the scroll.

UGC Production

Authentic creator content for tech and Web3 brands. Real voices, real reach.

Who we are

Two founders. One mission.

Dan and Taras built Abarri Labs around a simple problem: most tech brands know their product inside out, but struggle to talk about it in a way that actually lands on social. We fix that.

We're not a traditional agency. We're a content studio that operates like a media company, embedded in the tech space, fluent in the platforms, and obsessed with output that performs. We become an extension of your project's marketing team.

Meet us in video form

A quick intro from the founders: who we are, what we do, and how we think about content for tech brands.

The team

Taras headshot

Taras

Creative strategist, content creator, co-founder

London, UK

700K+ social following built from the ground up. Embedded in social media since 15, with experience launching brands across the UK and South Africa, specialising in content distribution and growth for tech and Web3 brands.

Dan headshot

Dan

Filmmaker, social media systems engineer

South Africa

Former production agency founder with a track record across major hospitality brands. Currently leading content production for Orderly Network, specialising in hooks, scripting, and formats engineered to compound over time.

Our edge

Content that compounds.

We're a tech-native content studio, having built products and communities, hosted conferences and events globally, and onboarded users in the same spaces our clients operate in.

That means we understand your goals, your metrics, and your audience before the brief is even written. Faster briefs, sharper scripts, and creators who actually get what they're promoting.

And unlike most agencies, we don't just create content, we've lived it. Our founders and team have spent years building personal brands, growing audiences, and reaching millions. We know what works because we've done it ourselves.

Get in touch

Ready to build your content studio? Drop us a message and we'll set up a call.

Or reach us directly on Telegram.